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Chris Ashby

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Published in

UX Collective

·Pinned

How to use design to impact your business growth

Use the subjective nature of design to start driving business growth by following 3 simple steps. — Using design to grow a fledgling business is hard. Like staring at a blank screen, unsure of what you could do differently in order to get more sales, or more conversions, or more call bookings. Even more difficult is having the confidence that what you’re getting designed will actually perform…

Startup

6 min read

How to use design to impact your business growth
How to use design to impact your business growth
Startup

6 min read


Published in

UX Collective

·Jul 13, 2022

I freelanced for 3 startups before starting my own company. Here’s what I learnt…

Average design is easy. Great design is hard. Efficient great design is nearly impossible. — Before I started my own design company, I freelanced for 3 different startups at different funding stages. Now I work with many on a day to day basis, providing strategic design resource to effectively grow their businesses. Design is crucial to early-stage startups, but there is no denying design for…

Startup Lessons

4 min read

I freelanced for 3 startups before starting my own company. Here’s what I learnt…
I freelanced for 3 startups before starting my own company. Here’s what I learnt…
Startup Lessons

4 min read


Published in

UX Collective

·Updated Mar 17, 2022

Get your foundations right before deciding what colour to paint the walls

How to improve your digital product in 4 simple steps. — We’ve all been there before. We go into a new project ready to build this shiny, incredible thing — guns blazing, with hundreds of solutions on the tip of our tongue, and a driving motivation to make it absolutely perfect. But what about later, when you come to make that…

Product Design

6 min read

Get your foundations right before deciding what colour to paint the walls
Get your foundations right before deciding what colour to paint the walls
Product Design

6 min read


Dec 22, 2021

The number one productivity lesson from Charles Darwin, Charles Dickens, and other wildly successful people…

Why “work less, rest more,” should be the battle cry of the productivity elite — In the post-industrial, capitalist western society we live in — we live by the credo of productivity. The mantra of ‘getting stuff done’, and of making sure we don’t spend any time unfruitfully. This mantra fuels our habits and drives our behaviour, even during our time off. …

Productivity

5 min read

The number one productivity lesson from Charles Darwin, Charles Dickens, and other wildly…
The number one productivity lesson from Charles Darwin, Charles Dickens, and other wildly…
Productivity

5 min read


Published in

The Startup

·Dec 8, 2021

Is it time for ‘Hustle’ Culture to die?

Why ‘hustle’ is nothing more than a post-industrial capitalist fever dream, and why changing our definition of success might be the true key to contentment. — What if I told you that the idea of ‘hustling’ to achieve success was simply the evolution of a construct planted in the mind of the working class since the dawn of industrialisation? What if I told you that the idea of working hard to achieve happiness only emerged because…

Hustle

6 min read

Is it time for ‘Hustle’ Culture to die?
Is it time for ‘Hustle’ Culture to die?
Hustle

6 min read


Dec 4, 2021

The absolute beginner’s explanation of cryptocurrency in 3 easy steps

Why understanding real money and currency is the key to understanding the foundations of crypto — Cryptocurrency can be hard to wrap your head around, I get it. But there is a simple way to understand this intangible asset — and that is by understanding how the value of money and currency works in the real world today. Step 1 — How money and currency works In the physical world, money was created from…

Crypto

4 min read

The absolute beginner’s explanation of cryptocurrency in 3 easy steps
The absolute beginner’s explanation of cryptocurrency in 3 easy steps
Crypto

4 min read


Oct 31, 2021

Hero’s Journey Breakdown: Squid Game

How this classic story structure drives the key plot moments in one of Netflix’s most popular ever shows — Warning: if you have not seen Squid Game this article contains spoilers for the entire show. There’s no question that Squid Game is going to be one of Netflix’s most popular shows ever. …

Squid Game

18 min read

Hero’s Journey Breakdown: Squid Game
Hero’s Journey Breakdown: Squid Game
Squid Game

18 min read


Published in

UX Collective

·Updated Oct 23, 2021

The business impact of design in 2021 — stats included

It is often hard to understand the true impact of design on business growth. Here are 14 statistics to help you do just that. — The purpose of this article is to curate the best studies and information available that indicate or identify the impact of design on businesses, in order to drive more awareness around the strategic impact of design. It’s easy to understate the problems facing small business owners and startup founders, when…

UX Design

12 min read

The business impact of design in 2021 — stats included
The business impact of design in 2021 — stats included
UX Design

12 min read


Published in

UX Collective

·Oct 20, 2021

How to choose the right design subscription service for your business

Everything you need to know to choose the right design subscription for you. — Design subscription services present an alternate route into design for a lot of businesses and startups, and it’s easy to see why. They often offer unlimited design and revisions, along with appealing pricing, a cancel-anytime policy, and an almost immediate start-date. …

Design Tools

5 min read

How to choose the right design subscription service for your business
How to choose the right design subscription service for your business
Design Tools

5 min read


Published in

UX Collective

·Oct 8, 2021

Landing page design best-practices that increase conversion

Some of the most commonly overlooked elements that are easy to miss but have a big impact. — When it comes to landing pages, the number of best practices out there can be overwhelming. Myriad possibilities with myriad permutations, and myriad ways to impact conversion, scroll-depth, and so many other metrics. So rather than a list of every single tip to optimise your landing page, I want to…

Landing Pages

5 min read

Landing page design best-practices that increase conversion
Landing page design best-practices that increase conversion
Landing Pages

5 min read

Chris Ashby

Chris Ashby

274 Followers

Founder at product design & strategy service — We Are Heroes. Get weekly design articles, resources and more @ weareheroes.digital/designhero

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