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The Hardest but most Important Truths I’ve Learnt as a Designer

The reasons behind my design process

Chris Ashby
7 min readJun 27, 2019

I’m just going to be straight up and honest here, skip past the articles promising you 10 top tips to being a better designer, these are just home truths.

After working in UX, UI, product, digital design, web design, and other job titles related to designing on a computer, for 10 years now, I decided I would just go ham on a medium post. Or at least sort of ham. Maybe that weird pre-formed ham you get in the supermarkets sometimes that is often in the shape of things. Gross.

Time to call out those things I’ve learnt over the years that seemed fairly harsh lessons at the time, but are now absolutely justifiable and completely indispensable nuggets of designer self-realisation. Hopefully they might help somebody else as well. Or if not they’ll probably upset a whole conglomerate of designer purists who think differently to me instead. I’m cool with that too. It’s ok, we’re all allowed our own opinions. No harm done. No hard feelings. Big love. You do you. Other sayings.

I’ll try less hard from now on promise.

These are my unwritten (now written!) design rules (caveat: for working in a permanently employed design job, this may not relate to freelance but hopefully it still…

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Chris Ashby
Chris Ashby

Written by Chris Ashby

Founder of Telescope.design writing about how startups can use design to grow. Get weekly startup design insight and more @ thestartupdesignsystem.com

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